Bright Medical is very serious about protecting our customers’ personal information. You can always visit our site without providing any personal information.
While doing business with our customers, we may have to collect certain information, such as your name, physical address, phone number and email address. We will not sell, rent, trade or give away individual, personally identifiable information entered on our site to ANY third party. We gather such information so that we can process and orders,personalize your shopping experience, or send you the latest product and other useful material. If you do not wish to receive further material from Bright Medical, you can simply respond to our email or otherwise tell us that you do not want to receive future communications.
Bright Medical also collects credit card information from you to process purchases from the our site. Reputable third-party financial institutions handle our credit card transactions.
Payment authentication processes are live on our site, as well: Verified by VISA and MasterCard SecureCode.These programs allow users to set up password authentication for their credit cards. Once they have established a password, they can authenticate themselves using this password at any participating site. The communication regarding Verified by VISA and MasterCard SecureCode passwords is done between the cardholders and their issuing banks utilizing a secure web server. Bright Medical is not involved in any of the communication regarding these passwords.
Whenever you transmit credit card information and other personal information through our site, the numbers and letters are scrambled using encryption technology, making it nearly impossible for the information to be stolen or intercepted. To protect your security, we do not allow you to store your credit card number from session to session.
In addition, Bright Medical's website is Verisign Secured. Verisign Secured sites must employ encrypted data transmission and a secure online payment infrastructure. The Verisign Secured seal indicates that Bright Medical has chosen the very best SSL and/or payment processing solution to help protect credit card and other confidential information and ensures that all online transactions are protected. The VeriSign Secured seal also validates a website owner's identity and via their official records confirms Bright Medical as a valid business.
Bright Medical, like most Web sites, uses a feature of your browser to set a "cookie" on your computer. We cannot tell your name or any personal information about you based solely on the cookie. Unless you specifically disclose us your name and other identifying information, we will never know who you are. All the cookie tells us is what functions you perform when you are on the site so that we can keep track of your transaction. A cookie also helps Bright Medical note particular traffic patterns on the site so that we can improve what we offer.
Every browser allows you to disallow cookies or to choose which cookies you will use. Rejecting cookies, however,may sometimes interfere with your ability to use all the features and benefits of our site.
On occasion, we provide non-personal, aggregate information about our users to third parties such as manufacturers and business partners. For example, we may inform a medical equipment manufacturer about what other products our users prefer to buy. This information will not identify any user personally.
Bright Medical uses third-party analytics technology through Google Analytics, to improve the usefulness of the site. That analytics technology measures and analyzes non-identifying, aggregate usage and volume statistical information from site visitors in order to administer the site. Bright Medical also uses that information to improve the quality of our service and the website's performance, by providing more relevant content to you during your visit(s).Information gathered with this analytics technology may include, but is not limited to, the following: the activity of the site visitor's browser when the visitor is viewing the site; the site path of visitors; general information regarding
the visitor's internet service provider and host, and the time visitors spend on the site. Please note that this is not personal information, only general summaries of our visitors' usage of the site. When you interact with the site, we strive to make that experience easy, meaningful, and relevant.